运用文本挖掘的方法,探讨产业背景与领导者观点对台湾企业永续发展的影响

D. Chang, Yiwen Cheng
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引用次数: 1

摘要

企业可持续发展在三重底线中的应用已经成为企业面临的关键问题。企业对企业可持续发展进行研究和自我探讨是未来的发展趋势,发达经济体中关于企业可持续发展的报道也很多。本研究的研究目的是:(1)探讨台湾企业在经济、环境、社会三个维度上对企业可持续发展报告感兴趣的因素的背景;(2)了解三个不同行业的企业领导人对企业可持续发展的看法有何不同,即;金融、保险、房地产;批发、零售、餐饮业;运输、仓储和通信行业。本研究以文本挖掘为工具,运用资讯系统来探讨台湾企业永续发展年度报告。研究发现:(1)台湾企业产业背景对企业永续报告在经济、环境、社会三个维度的影响;(2)三个不同行业的领导者在企业可持续发展报告中的观点存在显著差异。
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Explore the effects of industrial context and leaders' viewpoints on corporate sustainability in Taiwan by text mining
The application of corporate sustainability in triple bottom line has been a critical issue to enterprises. It is a future trend for enterprises working and self-discoursing on their corporate sustainability, and there are many reports about enterprises' efforts on corporate sustainability in developed economy. The research purpose of this study is (1) to explore the three different industrial sectors' context of factors of Taiwan enterprise which empathizes on corporate sustainability report in economic, environment, and social dimensions, and (2) to understand how different the leaders' viewpoints of enterprises in three different industry sectors toward corporate sustainability are, namely; finance, insurance and real estate; wholesale, retail and catering industry; transport, storage and communication industry. This study applies the text mining as a tool in the information system to explore the annual corporate sustainability reports in Taiwan. As the findings, it can learned that (1) the industrial context of Taiwan enterprises on corporate sustainability report in economic, environment, and social dimensions; and (2) there are signification differences in leaders' viewpoints in corporate sustainability report from the three different industries sector.
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