Dynamic Iteration Method: New Approach to Cultural Events Management

This article provides project managers, the cultural events organizers, a new approach to plan preparation and to the monitoring of events realization. The Dynamic Iteration Method introduced in this article is based on the system dynamic modelling and on the principles of project iterative development. The plan model and the reality model are structurally similar; they differ in values of exogenous variables. The new approach enables to easily monitor the real project course in close connection with the plan and to take timely controlling steps. The effects resulting from the manager´s decisionmaking process are compared with the plan in regular iterations. The method thus reminds of a traveller whose route is adjusted by a GPS navigation system.