C. Uchida, Kiyoshi Honda, H. Washizaki, Y. Fukazawa, Kentarou Ogawa, Tomoaki Yagi, Mikako Ishigaki, Masashi Nakagawa
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引用次数: 5
摘要
当开发人员操作服务时，业务目标和用户需求都必须得到满足。然而，业务策略和用户行为之间的利益往往是不明确的。此外，从用户数据分析中推断出的用户需求可能与用户的实际需求不一致。本文提出了GO-MUC方法(Goal-oriented Measurement for Usability and Conflict)，并将其应用于雅虎众包。GO-MUC方法可以制定同时考虑用户和业务需求的策略。我们的结果验证了这种方法;该方法可以找到业务方和用户方之间的利益，并计划更有效和用户友好的策略来解决利益冲突。
GO-MUC: A Strategy Design Method Considering Requirements of User and Business by Goal-Oriented Measurement
When developers operate a service, both the business objectives and users’ requirements must be satisfied. However, the interest between a business strategy and an action for the users is often unclear. Moreover, users’ requirements that are inferred from user data analysis may not correspond with users’ real requirements. In this paper, we propose the GO-MUC method (Goal-oriented Measurement for Usability and Conflict) and apply it to Yahoo!Crowdsourcing. The GO-MUC method can develop a strategy considering requirements of both the user and the business. Our results validate this method; this method can find an interest between the business side and users side and plan more effective and user-friendly strategies to resolve a conflicting interest.
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