地理视角下的和平省曹峰橙品牌发展研究

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引用次数: 0

摘要

近年来,我国一直在实施“一公社一产品”(OCOP)计划。曹峰橙是和平省曹峰地区的特产之一。为了将该产品开发为OCOP,本文从地理的角度出发,重点研究了曹峰地区橘子树的主要资源和发展现状,并提出了一些解决方案,有助于保持曹峰橙品牌在市场上的地位。
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Research on development of Cao Phong orange brand in Hoa Binh province under geographical viewpoint
In recent years, our country has been implementing the program “One Commune, One Product” (OCOP). Cao Phong orange is one of the specific products of Cao Phong district in Hoa Binh province. To develop this product as OCOP, from a geographical viewpoint, the article focuses on studying the main resources as well as the current situation of orange tree development in Cao Phong district and then proposes some solutions to contribute to maintaining the Cao Phong orange brand in the market.
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