{"title":"让标志说话:利用多视图表示学习数据驱动的品牌和标志设计","authors":"Ryan Dew, Asim Ansari, Olivier Toubia","doi":"10.1287/mksc.2021.1326","DOIUrl":null,"url":null,"abstract":"The authors develop a decision support system for design and branding based on a multimodal variational autoencoder that merges image, text, and ratings data.","PeriodicalId":423558,"journal":{"name":"Mark. Sci.","volume":"6 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-12-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"17","resultStr":"{\"title\":\"Letting Logos Speak: Leveraging Multiview Representation Learning for Data-Driven Branding and Logo Design\",\"authors\":\"Ryan Dew, Asim Ansari, Olivier Toubia\",\"doi\":\"10.1287/mksc.2021.1326\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The authors develop a decision support system for design and branding based on a multimodal variational autoencoder that merges image, text, and ratings data.\",\"PeriodicalId\":423558,\"journal\":{\"name\":\"Mark. Sci.\",\"volume\":\"6 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-12-28\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"17\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Mark. Sci.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1287/mksc.2021.1326\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Mark. Sci.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/mksc.2021.1326","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Letting Logos Speak: Leveraging Multiview Representation Learning for Data-Driven Branding and Logo Design
The authors develop a decision support system for design and branding based on a multimodal variational autoencoder that merges image, text, and ratings data.