THE ECONOMICS OF HAPPINESS։ FACTORS BEYOND THE TRADITIONAL ECONOMY

The aim of the economics of happiness is to unveil the findings triggering the understanding of happiness by integrating the methodologies proposed by economists and psychologists. The main problems that the economics of happiness deal with are concerning the issues of well-being and its relation to the concept of «happiness». It should be noted that the theories concerning this only partially bridge the bounds of traditional economics, because, in addition to highlighting financial issues, the economics of happiness examines a range of elements that impact people's well-being that might not have a physical manifestation. The methodologies of the research are mainly analytical and use the theory of comparativeness in other countries and that of RA. We may conclude that in all countries where there is inflation and unemployment, economic inequality, and other negative effects of the globalization process, the population suffers the burden of all of this and has a darkened approach about happiness. The article addresses the sum of those characteristics that, while only in a limited way influenced by the economic environment, have an impact on the construction of quality of life.