商业智能系统:设计和实现策略

G. R. Gangadharan, Sundaravalli N Swami
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引用次数: 188

摘要

管理一个组织需要访问信息,以便监视活动和评估绩效。试图了解一个组织拥有什么信息可能是具有挑战性的,因为信息系统收集和处理各种形式的大量数据。为了适应瞬息万变、竞争日益激烈的全球市场形势、日益不稳定的消费者和市场行为以及迅速缩短的产品生命周期,今天的商业企业有必要使用熟悉的商业术语分析有关财务运作、客户和产品的准确和及时的信息,以便获得对业务问题和机会的分析性洞察。企业正在构建支持业务分析和决策制定的商业智能系统,以帮助他们更好地了解他们的操作并在市场中竞争。本文描述了由BI系统开发的各个阶段组成的生命周期。本文以案例研究为重点,阐述了BI在组织中的实施问题
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Business intelligence systems: design and implementation strategies
Managing an organization requires access to information in order to monitor activities and assess performance. Trying to understand what information an organization has can be challenging because the information systems collect and process vast amount of data in various forms. To flow in the running stream of rapidly changing, increasingly competitive global market scenario and increasingly volatile consumer and market behavior and rapidly shortening product life cycles, business enterprises today are necessary to analyze accurate and timely information about financial operations, customers, and products using familiar business terms, in order to gain analytical insight into business problems and opportunities. Enterprises are building business intelligence systems that support business analysis and decision making to help them better understand their operations and compete in the marketplace. This paper describes the life cycle comprising various phases in the development of a BI system. The paper elaborates the implementation issues of BI in an organization focusing a case study
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