ECO-TOURISM AND THEORETICAL-PRACTICAL ASPECTS OF SUSTAINABLE PLANNING

Sustainable tourism development is a fundamental concept of tourism planning. Optimal use of resources helps to preserve natural treasures. Businesses are required to have high standards of accountability in order to avoid adverse environmental impacts in a competitive environment. Less attention is paid to the problems of destinations in general and its sustainability in particular. Innovative tourism management is increasingly focused on local destination management and its sustainability. In this paper, we discuss the problems of destination sustainability on the example of protected areas. We analyzed visitor statistics, processed visitor satisfaction survey, revenue and the impact of tourism sustainability on the quality of the destination. In addition, the paper covers the problems identified in terms of sustainable development, such as ensuring the sustainability of the destination, sustainable maintenance and development dependence on its management. Tourism and environmental conditions are interrelated. The environment contains many elements. The most important factor in achieving sustainable development is the development and management of tourism in a way that does not harm the environment. Ecologically correct planning of tourism should be well aware of the potential impacts that follow the development of tourism. Sustainable development means balancing economic progress, social justice and protection of the physical and natural environment. The principle of sustainability includes the ecological, economic and socio-cultural aspects of tourism development, so it is necessary to balance all three directions to guarantee the long-term sustainability of the destination.