Chapter 12 ‘Through the Looking Glass’: on Phantasmal Tales, Distortions and Reflexivity in Organizational Scholarship

This chapter asks: ‘How often do we as social scientists question the validity of our theories and our findings? How often do we reflexively examine the distortions in the lenses we use to analyse organizations? ‘It proceeds to answer these questions by defining reflexivity and presenting six perspectives on reflexive analysis that build on and extend previous analytical treatments of reflexivity, especially that by Alvesson, Hardy, and Harley (2008). Illustrations of the six are drawn from my own experiences as well as those of other scholars. The intention is to stimulate greater interest in reflexivity and provoke other scholars to look more reflexively at their own work.