以Y世代和Z世代为重点的目的地体育旅游开发的营销挑战

{"title":"以Y世代和Z世代为重点的目的地体育旅游开发的营销挑战","authors":"A. Kiráľová, I. Hamarneh","doi":"10.1007/978-3-030-16099-9_10","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":153433,"journal":{"name":"Strategic Innovative Marketing","volume":"02 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2017-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":"{\"title\":\"Marketing Challenges of Sports Tourism Development in Destinations with Focus on Generation Y and Z\",\"authors\":\"A. Kiráľová, I. Hamarneh\",\"doi\":\"10.1007/978-3-030-16099-9_10\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":153433,\"journal\":{\"name\":\"Strategic Innovative Marketing\",\"volume\":\"02 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2017-09-06\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"2\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Strategic Innovative Marketing\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1007/978-3-030-16099-9_10\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Strategic Innovative Marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/978-3-030-16099-9_10","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}