可持续创业的商业模式

A. Najmaei
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引用次数: 0

摘要

采用流程视角,我们引入了“商业建模”的概念,将其定义为采用和调整“商业模式”以实现创业机会的过程。鉴于可持续创业文献的最新进展,我们将商业建模扩展到可持续创业中,并将可持续创业的商业建模过程概念化。我们将其定义为采用商业模式,将机会转化为社会和环境收益。我们讨论了这一命题的概念方面,包括其一些关键驱动因素,并阐明了在这一新兴领域积累知识的几个研究方向。
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Business modelling for sustainable entrepreneurship
Adopting a process perspective, we introduce the notion of 'business modelling' defined as the process of adopting and adjusting a 'business model' for enacting entrepreneurial opportunities. In light of recent advancements in the sustainable entrepreneurship literature, we extend business modelling into the sustainable entrepreneurship and conceptualise the process of business modelling for sustainable entrepreneurship. We define it as the adoption of business models for converting opportunities into social and environmental gains. We discuss conceptual aspects of this proposition including some of its key drivers and illuminate several research directions for developing a cumulative body of knowledge on this emerging field.
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