Governing the Public: Technologies of Mediation and Popular Culture

Media technologies are an integral and vital element of democratic governance. The political public of representative democratic régimes are mediated publics, in that they exist and are constituted as publics through the mediation of technologies of mass media. The public sphere of democratic politics is part of, and central to, the mediated sphere of popular culture. There is a structural and necessary relation between the popularization of culture and the democratization of politics. A governmentalist approach understands political media technologies not as aberrations in the light of democratic theory but as the practices of “actually existing” representative democracy. Genuine popular democracy does not exist, fully formed, in the publics constituted by the media technologies but is most likely to flourish in popular culture and through media technologies.