零售企业领导者的新需求

A. Treadgold, Jonathan Reynolds
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引用次数: 0

摘要

第十章是对第九章的补充。这一章主要关注零售企业领导者自身的新需求。当然,一些可以被认为是“传统的”零售特定技能,如销售和产品采购,在新的零售环境中仍然高度相关。其他技能领域变得更加重要,而其他技能领域则相对(如果不是绝对的话)不被重视。本文还讨论了企业领导者需要具备的更多个人特质。在这方面,突出的是企业领导者在不确定性环境中有效领导的能力。
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The New Needs of Retail Enterprise Leaders
Chapter 10 is complementary to Chapter 9. The chapter focuses on the new needs of retail business leaders themselves. Certainly, some of what can be considered ‘conventional’ retail-specific skills—such as merchandising and product sourcing—continue to be highly relevant in the new retail landscape. Other skill areas have become more important whilst others are, relatively if not absolutely, de-emphasized. More personal attributes that enterprise leaders will need are also discussed. Prominent in this regard is the capacity of enterprise leaders to lead effectively in environments that are defined by uncertainty.
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