РОЗВИТОК ТУРИЗМУ УКРАЇНИ В УМОВАХ ВІЙНИ

The article is devoted to the problems of the functioning of the tourism sector of Ukraine in the conditions of the Russian-Ukrainian war. Special attention is devoted to the period of full-scale invasion from February 24, 2022. The negative impact of Russia's invasion of Ukraine on the development of international tourism and the functioning of international tourist logistics centres has been studied. The dynamics of air transportation and air ticket bookings for the period February-May 2022 were analysed, and it was established that the Ukrainian market is not the only one affected by this war: on certain European destinations, a drop in the number of flights is observed after February 24, compared to the same period in 2021. The main results of the development of domestic tourism in Ukraine were studied. Conclusions have been made regarding the development of outbound tourism. The lack of air connections between Ukraine and traditional tourist resorts forced operators of the tourist market to change logistics flows, starting bus connections between Ukrainian cities and such tourist destinations as resorts in Turkey, Greece, Italy, Croatia and a number of other countries, as well as reorientation of charter flight programs with departures from countries neighbouring Ukraine - Poland, Moldova, the Baltic states, etc.