Bharata Dharmacahya, D. Padmaningrum, Agung Wibowo
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摘要

新冠肺炎疫情已成为印尼中小企业面临的难题。中小企业面临劳动力短缺,导致人们失去收入。PT Pertamina通过企业社会责任,通过开展伙伴关系和社区发展方案,帮助解决大流行病期间中小企业行动者面临的问题。目标是帮助中小企业在大流行的情况下生存和发展业务。本研究旨在确定PT. Pertamina在恢复受疫情影响的中小企业过程中实施企业社会责任的形式、阶段和绩效。基础研究方法采用定性描述方法。地点和举报人的选择是有目的的。从观察、访谈和文件中获得的研究数据。利用该方法和源三角测量技术进行研究的有效性。研究结果发现,从大流行之前到现在,PT. Pertamina实施的企业社会责任计划的形式没有发生任何变化,即社区发展。PT. Pertamina的企业社会责任执行情况与本次大流行之前和期间没有发现任何变化,但在此次大流行情况下所做的是调整活动。在这次大流行中,印尼国家石油公司(PT. Pertamina)集中进行了调整,以鼓励中小企业的数字化。ppt . Pertamina的CSR实施分为四个阶段,从规划、实施、评估和报告开始。通过领导力、援助比例、透明度和问责制、地区覆盖、规划和评估、利益攸关方参与、可持续性和成果等八项企业社会责任绩效指标,可以看出印尼国家石油公司在疫情期间的企业社会责任绩效
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Implementasi Program Corporate Social Responsibility PT. Pertamina Terhadap Pemulihan Bisnis UMKM Binaan Akibat Pandemi Covid-19
The pandemic of Covid-19 has become a problem for SMEs in Indonesia. SMEs experience a shortage of labor which causes people to lose income. PT Pertamina through Corporate Social Responsibility offers assistance to tackling the problems faced by SME actors during the pandemic by running partnership and community development program. The goal is to help SMEs to be able to survive and develop their businesses in pandemic situation. This study aims to determine the form, the stages and the performance of PT. Pertamina CSR implementation in the process of recovering the SME businesses causes by the pandemic. The basic research method uses a qualitative descriptive method. The location and informant selection was carried out purposively. Research data obtained from observation, interviews and documentation. The validity of the research using the method and source triangulation technique. The results of the study found that the form of the CSR program implemented by PT. Pertamina from before the pandemic until now has not experienced any changes, namely community development. CSR implementation by PT. Pertamina didn’t find any changes from before and during this pandemic, but what has been done in this pandemic situation is adjustment of activities. The adjustments are intensively carried out by PT. Pertamina in this pandemic is to encourage the digitization of SMEs. CSR Implementation of PT. Pertamina is carried out in four stages, starting from planning, implementation, evaluation and reporting. CSR Performance of PT. Pertamina during the pandemic can be seen through eight CSR performance indicators, namely leadership, aid proportion, transparency and accountability, area coverage, planning and evaluation, stakeholder involvement, sustainability and outcome
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