判断和决策过程

Richard P. Larrick, M. A. Lawson
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引用次数: 1

摘要

判断和决策领域(JDM)起源于心理学,用来检验经济学和统计学等其他领域提出的理性假设。这导致了该领域的三个主要贡献。首先,如果人们系统性地偏离理性模型,他们的决策就不是最优的。这对商业实践和许多专业领域的假设都有影响,比如金融、医学和法律。其次,对理性模型的偏离使得JDM研究人员确定了指导决策的心理过程的类别。这些过程包括联想记忆过程、心理物理过程、情绪过程和学习。第三,在前两个贡献的基础上,JDM领域融合了理性和心理学的观点来探索改进决策的方法。这些方法包括各种干预措施,如推动、选择架构、去偏见,以及使用外部辅助工具,如算法和群体智慧。JDM的三个贡献帮助许多领域的研究人员分析问题并设计有用的解决方案。工作场所的例子包括设计更好的招聘和评估流程、目标设定和员工退休储蓄计划。
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Judgment and Decision-Making Processes
The field of judgment and decision making (JDM) arose in psychology to test the rational assumptions posed in other fields such as economics and statistics. This has led to three major contributions of the field. First, to the extent that people systematically deviate from rational models, their decisions are less than optimal. This has consequences for both business practice and for assumptions in many professional fields, such as finance, medicine, and law. Second, the deviation from rational models has led JDM researchers to identify categories of psychological processes that do guide decision making. These include associationistic memory processes, psychophysical processes, emotional processes, and learning. Third, building on the first two contributions, the field of JDM has merged rational and psychological perspectives to explore ways to improve decision making. These methods include a variety of interventions known as nudges, choice architecture, debiasing, and the use of external aids such as algorithms and the wisdom of crowds. The three contributions of JDM help researchers in a number of fields analyze problems and design helpful solutions. Workplace examples include designing better processes for hiring and evaluation, goal setting, and employee retirement savings planning.
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