韩流现象对金融素养水平和大众普惠金融的影响

I. Kamil, Hendi Prihanto
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摘要

本研究的目的是确定K-Drama(韩流)对2019冠状病毒病大流行期间社区金融素养的影响,以及确定K-Drama(韩流)对雅加达和坦格朗地区2019冠状病毒病大流行期间公共金融包容性的影响。使用的分析技术是简单的线性回归。假设检验用于确定自变量对因变量整体的影响,采用t检验进行部分假设检验。本研究的最终结果是,在2019冠状病毒病大流行期间,K-Drama(韩流)对雅加达和丹格朗地区的社区金融素养产生了显著影响。韩剧(韩流)对雅加达和丹格朗地区2019冠状病毒病大流行期间的公共金融包容性产生了显著影响
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THE PHENOMENON OF K-DRAMA (KOREAN WAVE) IN INFLUENCING THE LEVEL OF FINANCIAL LITERACY AND PUBLIC FINANCIAL INCLUSION
The purpose of this study was to determine the effect of K-Drama (Korean Wave) on Community Financial Literacy During the Covid-19 Pandemic and to determine the effect of K-Drama (Korean Wave) on Public Financial Inclusion During the Covid-19 Pandemic in the Jakarta and Tangerang Areas. . The analysis technique used is simple linear regression. Hypothesis testing to determine the effect of independent variables on the dependent variable as a whole is by using partial hypothesis testing carried out by t-test. The final result of this study is that K-Drama (Korean Wave) has a significant effect on Community Financial Literacy during the Covid-19 Pandemic in the Jakarta and Tangerang Regions. And K-Drama (Korean Wave) has a significant effect on Public Financial Inclusion During the Covid-19 Pandemic in the Jakarta and Tangerang Areas
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