灾害情况下的社会媒体:方法、机遇和挑战

Alivelu Mukkamala, R. Beck
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引用次数: 2

摘要

在灾难期间,人们开始使用社交媒体作为平台,向更广泛的受众分享和传播实时灾难信息。为了了解灾害期间共享的信息类型以及社区如何使用这些技术来应对灾害,我们分析了两个不同的自然灾害案例,这些案例使用Twitter作为收集和共享信息的平台。在这两个案例研究中,我们应用了不同的内容分析方法(手动和自动)来分析灾难情况下产生的用户生成内容中的有价值信息。基于我们的研究结果,我们认为社交媒体平台正在促进人们集体层面的情况意识,并为灾害管理机构提供有价值的信息。然而,为了将社交媒体整合到组织的工作流程中,理解机遇和挑战是关键。
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Social media for disaster situations: Methods, opportunities and challenges
During disasters people start using social media as a platform to share and disseminate real-time disaster information to wider audiences. In order to understand the type of information that is being shared during disasters and how communities are using the technologies to respond to the disasters, we analyze two-different case studies on natural disasters using Twitter as a platform for gathering and sharing information. In both the case studies, we applied different content analysis methods, both manual and automated, to analyze the valuable information from the user-generated content produced during disaster situations. Based on our findings, we argue that social media platforms are facilitating collective level situation awareness among people and valuable information for disaster management agencies. However, in order to integrate social media in organizational work routines and processes, understanding the opportunities along with challenges is a key.
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