Enhancing Innovative Behavior at the Workplace: the Moderating Role of Entrepreneurial Orientation and Web 2.0

In recent decades, employees’ innovative work behavior (IWB) has been recognized as critical human capital contributing to a firm's competitive advantage. While significant links have been established between the variables of tacit knowledge sharing (TKS), social capital (SC), creative self-efficacy (CSE), and innovative work behavior (IWB), their interactions in combination have received less attention. To address this dearth and to fully explain these linkages, the authors have continued to advocate for the moderation of Entrepreneurial orientation (EO) and web 2.0. As a result, this paper develops and proposes the use of EO as a moderating factor among CSE and IWB and the use of web 2.0 as a moderating factor between TKS and IWB.