Green innovation in agriculture development: the impact of environment awareness, technology spillover, and social networks

Green agriculture with the benefits of environmental protection, food safety and high economic value is becoming the destination of modern agriculture. Therefore, green innovation in agriculture leads to sustainable development, thereby improving the efficiency of management and use of natural resources while enhancing adaptability and resilience to the impacts of climate change. This study proposed the relationships among environment awareness, technology spillover (TS), social networks, and green innovation. Additionally, this study also investigates moderating role of social networks on green innovation and sustainable development. The probability sampling method was employed to develop a research sample. The research uses correlation analysis and structural equation modelling (SEM) to analyse the data of valid observations collected in the structured questionnaire survey in Vietnam. The results indicate that environment awareness and TS have direct positive impacts on green innovation. Moreover, social networks play the mediator in enhancing the innovation towards green agricultural production.