Recurrent techniques used in UX design: a report from user survey and interviews with professional designers

The job market in UX design has been growing in Brazil over the last decade, occupied by professionals from different backgrounds, mainly from areas of digital product design, interaction and information architecture. The use of methods, techniques and design tools is part of the daily life of these professionals. From in-depth interviews with seven designers living in the city of São Paulo (Brazil), this work sought to identify the main techniques currently adopted by designers who work focused on the UX and whether such procedures are regularly revised, adapted or replaced. As a result, we present a list containing the ten most used techniques, organised in phases corresponding to the stages proposed in the Double Diamond: Discover (In-depth Interview, Online Survey, Benchmark); Define (User Journey, Canvas); Develop (Internal Co-creation, Prototyping, Design Critique); and Deliver (Wizard of Oz, Usability Test).