Organizational unlearning and service innovation of Chinese service-oriented firms: the moderating role of knowledge integration

ABSTRACTIn the context of constructing an ecosystem-oriented business model, this study uses 276 questionnaire data from Chinese service-oriented firms for empirical analysis. After developing a theoretical model associate to the impact of organizational unlearning on service innovation, this study explores the moderating effect of knowledge integration. The results indicate that organizational unlearning has a positive effect on service innovation while knowledge integration has a moderating effect on this relationship. This study not only enriches the analytical framework of knowledge integration from the perspective of organizational unlearning, but also provides valuable insights for firms to optimize service innovation.KEYWORDS: Ecosystem-oriented business modelknowledge integrationorganizational unlearningservice innovation Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationFundingThe paper was supported by the National Natural Science Foundation Project of China [Grant NO. 72274165] and Applied Basic Research Key Project of Yunnan Province [Grant NO. 202301AS070072]. The authors thank them whole heartedly for funding our research.Notes on contributorsYunlong DuanYunlong Duan is a Professor and the Director of Division of Science & Technology Administration, Yunnan University of Finance and Economics, China. He is also the doctoral supervisor of Panyapiwat Institute of Management in Thailand. His research primarily focuses on innovation management and knowledge management. He has published more than 30 papers in Journal of Business Research, International Journal of Production Economics, Journal of Knowledge Management, Journal of Intellectual Capital, Journal of Engineering and Technology Management, Asia Pacific Journal of Management, Information Science, etc.Yushu LiuYushu Liu is a PhD candidate at the Business School, Yunnan University of Finance and Economics, Yunnan, China. Her research interests are in entrepreneurship, knowledge management, and innovation management.Tianxin SunguoTianxin Sunguo is a PhD candidate at the Business School, Yunnan University of Finance and Economics, Yunnan, China. Her research interests are in entrepreneurship, knowledge management, and innovation management.Yongsong LiuYongsong Liu is an Associate Professor at the School of International Languages and Cultures, Yunnan University of Finance and Economics, Yunnan, China. Her research interests are cross-cultural management and innovation management.