The Racialization of the Cultural Toolkit and the Racial Positions of Asia and Asian America

Drawing from eleven (11) in-depth interviews with Korean and Korean American students at a predominantly white university (PWI) coupled with ethnographic participant observation of registered Korean American and Korean student organizations, this study develops how “Hallyu”—a nomenclature to refer to the Korean cultural wave—is received and interpreted by Asian and Asian American students. Borrowing from Eng and Han’s racial dissociation and Swidler’s metaphor of a cultural toolkit, this study shows a broader understanding of the immigrant experience of Asian Americans while simultaneously highlighting the dominant frame in which Asian Americans see themselves within the racial order vis-a-vis Hallyu. Furthermore, this study captures the racial dynamics of Asian American college students as they express (1) racial apathy, (2) racial and ethnic identity crises, and (3) experience of hyper-racialization. In complicating these nuances, this study illustrates the limitations of diversity, inclusion, and efforts at “multiculturalism,” suggesting analysts of race start from a global, transnational framework to examine the racialization of Asian and Asian Americans.