Media Reflect! Policy, the Public, and the News

Mass media are often portrayed as having large effects on democratic politics. Media content is not simply an exogenous influence on publics and policymakers, however. There is reason to think that this content reflects publics and politics as much as—if not more than—it affects them. This letter examines those possibilities, focusing on interactions between news coverage, budgetary policy, and public preferences in the defense, welfare, and health-care domains in the United States. Results indicate that media play a largely reflective role. Taking this role into account, we suggest, leads to a fundamentally different perspective on how media content matters in politics.