Evolutionary Paths and Trends in Literary Tourism Research: A Visual Analysis Based on Citespace

ABSTRACTTo understand research and hot topics in literary tourism, explore the evolution of research paths, identify cutting-edge topics, and provide guidance for future research. Using Citespace software, we analyzed literature related to literary tourism in the Web of Science database between 2003 and 2022. The results reveal that research in the field is growing and diversifying, with a focus on tourism destinations, tourist satisfaction, and marketing and management. Authorship is fragmented, with low levels of collaboration, while institutions are more concentrated and dominated by core research institutions. To promote theoretical innovation, future research should strengthen inter-team communication and cross-disciplinary collaboration. In-depth research on the evaluation of sustainable tourism, policies and regulations, and regulatory mechanisms is also necessary.KEYWORDS: Literary tourismcitespacevisual analysisevolutionary pathstrends Disclosure statementNo potential conflict of interest was reported by the author(s).