#Vanlife

Abstract As an early piece of digital ethnographic work, this article aims to convey an ambience for full-time vanlifers who are supposedly ‘living the dream’ in Europe. A reflection of the causes and developments of the #vanlife movement sets the foundation for discussing overregulation of restrictions on vanlifers in England, which is juxtaposed to the joy of thriving nomadically in continental Europe. The resulting discussions reveal that for some members of the vanlife community, this alternative lifestyle is embraced to attain their own sense of personal autonomy, ontological security and overall higher quality of life in a neoliberal late-stage capitalistic society that has left far too many people alienated and struggling to survive the nightmare of economic uncertainty.