{"title":"浅谈企业在安防系统领域运用数字营销的必要性","authors":"Victoria Malardyrova","doi":"10.12737/2306-627x-2023-12-3-63-72","DOIUrl":null,"url":null,"abstract":"The article reveals digital marketing; analyses the sphere of security systems of the Republic of Sakha (Yakutia) and identifies the main problems in it. It is proposed to turn to digital marketing to enhance the promotion of enterprises in the B2B market. The author describes the preliminary results of the work through monitoring. Future prospects are concluded, confirming the effectiveness of digital marketing.","PeriodicalId":486328,"journal":{"name":"Научные исследования и разработки. Экономика фирмы","volume":"30 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-09-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"On the Need to Use Digital Marketing in Enterprises in the Field of Security Systems\",\"authors\":\"Victoria Malardyrova\",\"doi\":\"10.12737/2306-627x-2023-12-3-63-72\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The article reveals digital marketing; analyses the sphere of security systems of the Republic of Sakha (Yakutia) and identifies the main problems in it. It is proposed to turn to digital marketing to enhance the promotion of enterprises in the B2B market. The author describes the preliminary results of the work through monitoring. Future prospects are concluded, confirming the effectiveness of digital marketing.\",\"PeriodicalId\":486328,\"journal\":{\"name\":\"Научные исследования и разработки. Экономика фирмы\",\"volume\":\"30 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-09-25\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Научные исследования и разработки. Экономика фирмы\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.12737/2306-627x-2023-12-3-63-72\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Научные исследования и разработки. Экономика фирмы","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.12737/2306-627x-2023-12-3-63-72","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
On the Need to Use Digital Marketing in Enterprises in the Field of Security Systems
The article reveals digital marketing; analyses the sphere of security systems of the Republic of Sakha (Yakutia) and identifies the main problems in it. It is proposed to turn to digital marketing to enhance the promotion of enterprises in the B2B market. The author describes the preliminary results of the work through monitoring. Future prospects are concluded, confirming the effectiveness of digital marketing.
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