Exploring Applications and User Experience with Generative AI Tools: A Content Analysis of Reddit Posts on ChatGPT

ABSTRACT As part of a larger project, this paper reports on preliminary findings of a study exploring use cases of ChatGPT and associated behaviors and experiences among users of an online forum. Posts on a ChatGPT‐related forum on Reddit ( n = 452) were analyzed using qualitative content analysis. This paper reports on themes relevant to this study, including the types of tasks for which users used ChatGPT, user experiences, and perceived impacts of ChatGPT. ChatGPT was often used to facilitate various writing tasks (e.g., writing an essay), academic tasks (e.g., finding scientific references for a research paper), everyday tasks (e.g., creating a meal plan), and conversational purposes (e.g., having a simulated conversation about a past event). Users expressed positive (e.g., excited, amazed) and negative (e.g., fooled, concerned) feelings toward the technology. They raised various issues and problems with ChatGPT at the content (e.g., inaccuracy, incompletes) and system (e.g., unavailability, instability) levels. Users discussed the perceived impacts of ChatGPT on individuals (e.g., unemployment) and society (e.g., AI divide). Study findings can inform the design of policies and guidelines for mitigating AI problems and promoting the effective and ethical use of emerging AI technologies.