Study on Blood Donation Willingness and Influencing Factors of College Students in a Medical College

Objective The study is to explore the willingness of medical college students to donate blood and its influencing factors, to provide scientific basis for improving the rate of unpaid blood donation. Methods The electronic questionnaire was distributed by random sampling, and its influence on blood donation willingness was investigated from four aspects: external promoting factors, internal promoting factors, external hindering factors and internal hindering factors. The differences and influencing factors among college students with different willingness to donate blood were analyzed. Results A total of 1047 valid questionnaires were collected. There were more male volunteers with blood donation willingness than girls (67.6% vs 61.5% P < 0.05), and there were differences among lower, middle and higher grades (68.1%, 66.2% and 58.8%). Willing college students whose family members had more blood donation experience than those with no blood donation desire (55.0% vs 72.7% P < 0.01). Positive factors of willingness to donate blood include family members who have the experience of blood donation, thinking that blood donation is pleasant, thinking that blood donation is the duty and responsibility of citizens, the support of family and friends. Negative factors of willingness to donate blood are grade and fear of pain during blood donation (P < 0.05). Conclusion According to the characteristics and needs of college students, we should carry out voluntary blood donation education, promote college students to actively participate in unpaid blood donation, and promote the sustainable and healthy development of unpaid blood donation career.