The Niangpao (effeminate men) controversy in China: How to be a real man in the family, school and society

This paper examines the controversies surrounding the “niangpao” (effeminate men or “sissy boys”) in the context of the debates surrounding Asian values, Confucianism and family values. These debates are ostensibly about what constitutes correct Chinese male behaviour. But the vehemence with which they are expressed betray their inherent patriarchal bent. Traditional masculinist mindsets cannot be practiced so easily now, partly because gender roles are changing and Chinese women and young activists are more assertive, and they have large followings on social media. For example, the resurrection of Confucian ideals saw the return of emphasis placed on educational achievements. But whereas traditionally successful examination candidates (always men) were guaranteed good careers, both male and female graduates now feel short-changed. It is in this environment that the niangpao polemics are carried out. I argue that despite sanctions from authorities, much of public opinion continues to uphold notions of gender diversity and respect.