别说创新失败,就说实施失败!西班牙新闻市场早期付费墙和聊天机器人的失败实施

IF 0.6 Q4 BUSINESS Journal of Media Business Studies Pub Date : 2024-01-22 DOI:10.1080/16522354.2024.2306038
José M. Valero-Pastor, Alicia De Lara-González, José A. García-Avilés, Miguel Carvajal, Félix Arias Robles, Dámaso Mondéjar Aráez
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引用次数: 0

摘要

对创新过程中的失败进行分析,有助于更好地理解成功,因为这可能会启发人们优化实施创新举措的先决条件,包括制度层面的问题。
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Don’t say failed innovation, say failed implementation! The unsuccessful implementation of early paywalls and chatbots in the Spanish news market
Analysing failure in innovation processes enhances a better understanding of success, as it might enlighten preconditions for the optimal implementation of initiatives, encompassing institutional l...
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CiteScore
4.00
自引率
7.70%
发文量
10
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