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Managing the narratives in narrative media brands 管理叙事媒体品牌中的叙事
IF 1.3 Q4 BUSINESS Pub Date : 2024-06-20 DOI: 10.1080/16522354.2024.2369976
Jacqueline Burgess, Paul Williams, Alexander Muscat, Anthony Grace, Christian Jones, Amy Curran, Jana Voelker
Research on media brands is a growth area, but recently most of this research has focused on news media brands leaving the management of narrative media brands underexplored. This article explores ...
对媒体品牌的研究是一个不断增长的领域,但最近的研究大多集中在新闻媒体品牌上,对叙事媒体品牌的管理则缺乏探索。本文探讨了...
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引用次数: 0
The owner-market fit and responses to competing logics 业主与市场的契合以及对竞争逻辑的回应
IF 1.3 Q4 BUSINESS Pub Date : 2024-06-18 DOI: 10.1080/16522354.2024.2356362
Mathilde Sanders, Vareska van de Vrande
This study investigates how the owner identity of media organisations affects their response to competing professional and market logics. To this end, a qualitative comparative multiple case study ...
本研究探讨了媒体机构的所有者身份如何影响其对相互竞争的专业和市场逻辑的反应。为此,我们进行了一项定性的多案例比较研究。
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引用次数: 0
Obsolescence as a pattern: an analysis of how public service media managers perceive and cope with resistance to change in the platformisation era 过时是一种模式:分析公共服务媒体管理者如何看待和应对平台化时代的变革阻力
IF 1.3 Q4 BUSINESS Pub Date : 2024-05-30 DOI: 10.1080/16522354.2024.2359886
Azahara Cañedo, Mónica López-Golán, Olga Blasco-Blasco
Platformisation has greatly affected the operations of the media industry, forcing media corporations to undergo major changes. Under such circumstances, public service media (PSM) corporations hav...
平台化极大地影响了媒体行业的运作,迫使媒体公司进行重大变革。在这种情况下,公共服务媒体(PSM)公司必须...
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引用次数: 0
New media, new possibilities? How esports strategies guide an ambidextrous understanding of tradition and innovation in the German Bundesliga 新媒体,新可能?电竞战略如何引导德国足球甲级联赛对传统和创新的双向理解
IF 1.3 Q4 BUSINESS Pub Date : 2024-04-15 DOI: 10.1080/16522354.2024.2340310
Jonas Hammerschmidt, Sophia Haski, Sascha Kraus, Mareike Heinzen
Sport clubs are endowed with beliefs and practices that constitute their tradition. Conversely, there is a certain pressure to embrace innovation to win the race for tomorrow’s fans. Managing two i...
体育俱乐部拥有构成其传统的信念和做法。相反,为了赢得未来球迷的青睐,体育俱乐部也面临着一定的创新压力。管理好这两方面的工作,对体育俱乐部来说至关重要。
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引用次数: 0
Exploring AI media. Definitions, conceptual model, research agenda 探索人工智能媒体。定义、概念模型、研究议程
IF 1.3 Q4 BUSINESS Pub Date : 2024-04-13 DOI: 10.1080/16522354.2024.2340419
Katalin Feher
Given the rising interest in AI-generated and synthetic media, the goal is to synthesise trending topics on how AI technology and media operation converge. A review of 2727 records from 13 internat...
鉴于人们对人工智能生成和合成媒体的兴趣与日俱增,本研究旨在综合人工智能技术与媒体运营如何融合的趋势性话题。我们对来自 13 个国家和地区的 2727 条记录进行了审查。
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引用次数: 0
Analysis of the interactions among core stakeholders of the Olympic media ecosystem: conditions for a value creation proposition of the Olympic Virtual Series 奥林匹克媒体生态系统核心利益相关者之间的互动分析:奥林匹克虚拟系列赛价值创造主张的条件
IF 1.3 Q4 BUSINESS Pub Date : 2024-04-01 DOI: 10.1080/16522354.2024.2335710
Florian Lefebvre, Nicolas Besombes, Nicolas Chanavat
One of the most visible examples of the disruptive nature of esports can be seen through its inclusion in the modern Olympic Games. Despite substantial initiatives deployed over the past ten years ...
电竞的颠覆性最明显的例子之一,就是将其纳入现代奥运会。尽管在过去的十年中部署了大量举措...
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引用次数: 0
Impact of networking on explorative innovation in emerging media technology markets: the case of German XR firms 网络对新兴媒体技术市场探索性创新的影响:德国 XR 企业的案例
IF 1.3 Q4 BUSINESS Pub Date : 2024-03-15 DOI: 10.1080/16522354.2024.2323965
Christian Zabel, Verena Telkmann
Firms utilising emerging media technologies need explorative innovation activities to keep up with market- and technology-driven dynamics. We develop and empirically test a PLS-SEM structural equat...
利用新兴媒体技术的企业需要开展探索性创新活动,以跟上市场和技术驱动的动态发展。我们开发了一个 PLS-SEM 结构方程,并对其进行了实证检验。
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引用次数: 0
Predicting the financial and viewership success of livestreamers 预测直播者在财务和收视率方面取得的成功
IF 1.3 Q4 BUSINESS Pub Date : 2024-02-29 DOI: 10.1080/16522354.2024.2324226
Brett Sherrick, Courteney Smith, Jue Hou
Through three studies, this paper examines the success of livestreamers, as a function of presentation style (e.g. with or without webcam) triggering parasocial interactions. First, a content analy...
本文通过三项研究,探讨了直播者的成功与否,以及直播风格(如带或不带摄像头)是否会引发寄生社会互动。首先,通过内容分析...
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引用次数: 0
Digitalisation and the need for a “humanistic turn” in media management 数字化与媒体管理 "人文转向 "的必要性
IF 1.3 Q4 BUSINESS Pub Date : 2024-02-09 DOI: 10.1080/16522354.2024.2307848
Sophie Gourevitch, Ghislain Deslandes
Newspaper organisations have seen their models overturned, largely due to the digitisation of formats. While the existing literature on media management has identified the economic and strategic co...
主要由于格式的数字化,报业组织的模式已被颠覆。虽然有关媒体管理的现有文献已经指出了经济和战略上的协同作用,但这并不意味着媒体管理可以被视为......
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引用次数: 0
Don’t say failed innovation, say failed implementation! The unsuccessful implementation of early paywalls and chatbots in the Spanish news market 别说创新失败,就说实施失败!西班牙新闻市场早期付费墙和聊天机器人的失败实施
IF 1.3 Q4 BUSINESS Pub Date : 2024-01-22 DOI: 10.1080/16522354.2024.2306038
José M. Valero-Pastor, Alicia De Lara-González, José A. García-Avilés, Miguel Carvajal, Félix Arias Robles, Dámaso Mondéjar Aráez
Analysing failure in innovation processes enhances a better understanding of success, as it might enlighten preconditions for the optimal implementation of initiatives, encompassing institutional l...
对创新过程中的失败进行分析,有助于更好地理解成功,因为这可能会启发人们优化实施创新举措的先决条件,包括制度层面的问题。
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引用次数: 0
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Journal of Media Business Studies
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