多角色资源如何为直播平台创造价值:参与观众的中介作用

Yafei Liu, Mingli Zhang, Mu Hu, Tong Qiao
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引用次数: 0

摘要

数字媒体的发展催生了直播这一平台、观众和流媒体等多方共存的服务体系。本研究通过对流媒体直播的研究,揭示了流媒体直播的...
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How multi-actor resources create value for live streaming platforms: the mediating role of engaged spectators
The development of digital media has led to the emergence of live streaming, a service system that involves multiple parties coexisting, including platforms, spectators, and streamers. The study co...
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