政治意识形态如何影响组织关系的沟通?社会网络方法

IF 4.1 3区 管理学 Q2 BUSINESS Public Relations Review Pub Date : 2024-03-14 DOI:10.1016/j.pubrev.2024.102451
Leping You , Xinyan Zhao , Sifan Xu
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引用次数: 0

摘要

随着越来越多的组织参与政治活动以影响公共政策和政治法规,组织政治意识形态最近受到了研究的关注。然而,对作为组织政治议程一部分的组织间关系却缺乏关注。本研究将政治意识形态作为组织间关系建设的一种机制,通过政治活跃组织的议程建设努力进行研究。本研究通过政治捐赠来衡量组织的政治意识形态,并通过新闻发布来研究政治意识形态如何影响组织关系的建立。我们采用社会网络方法,从节点和结构两个层面研究了组织和首席执行官的政治意识形态对组织间关系的预测。在对 174118 篇顶级政治组织捐赠者的新闻稿进行计算分析后,研究结果表明,一个组织的政治意识形态会影响它所收到的提及(即 "内度"),而其首席执行官的政治意识形态则会影响它对其他组织的提及(即 "外度")。价值同亲对组织间代表网络的影响并不明显,但相互性和传递性影响了政治活跃组织间不同的联系模式。
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How political ideology affects the communication of organizational relations: A social network approach

Organizational political ideology has recently received research attention, as more organizations engage in political activities to influence public policy and political regulation. However, there lacks a focus on interorganizational relationships as part of an organization’s political agenda. This study investigates political ideology as a mechanism of interorganizational relationship-building through politically active organizations’ agenda-building efforts. The study measures organizational political ideology through political donations, and investigates how it affects organizational relationship-building through press releases. We adopt a social network approach to examine interorganizational relationships predicted by the political ideology of the organization and the CEO at both the nodal and structural levels. After a computational analysis of 174,118 press releases by top political organizational donors, the findings show that an organization’s political ideology affected the mentions it received (i.e., in-degree), whereas its CEO’s political ideology affected its mentions of other organizations (i.e., out-degree). Value homophily did not significantly influence interorganizational representational networks, but mutuality and transitivity affected distinct patterns of connections among politically active organizations.

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来源期刊
CiteScore
8.00
自引率
19.00%
发文量
90
期刊介绍: The Public Relations Review is the oldest journal devoted to articles that examine public relations in depth, and commentaries by specialists in the field. Most of the articles are based on empirical research undertaken by professionals and academics in the field. In addition to research articles and commentaries, The Review publishes invited research in brief, and book reviews in the fields of public relations, mass communications, organizational communications, public opinion formations, social science research and evaluation, marketing, management and public policy formation.
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