National first-class course: International Business Negotiation (including International Business Negotiation Simulation)

In line with the educational positioning of Fujian Normal University to “cultivate high-level applied talents needed by society”, and the goal of the International Economics and Trade major to “cultivate applied talents with innovative consciousness, suited to global economic and trade demands”, this compulsory course for the major focuses on addressing students' lack of innovative consciousness and practical abilities. In implementing the course, emphasis is placed on integrating industry and education to jointly cultivate students, fostering innovative thinking and practical skills. The course aims to familiarize students with the basic theories, procedures, strategies, and legal knowledge of international business negotiations, and to master basic negotiation methods, skills, and the art of communication. Students are expected to develop abilities and qualities such as agile and clear thinking, the capability to express and convey information, keen insight, high-level forecasting and adaptability. The course actively implements the principles of “moral education and nurturing talents”, integrates ideological and political elements into the curriculum, and guides students to establish a correct view of negotiations. It aims to shape talents in international business negotiations who are conscious of the rule of law, possess social responsibility, team spirit, patriotism, and are suited to the demands of an open economic development. This paper discusses seven aspects: basic course information, teaching professors (teaching team), course objectives, course construction and application, course features and innovations, course construction plan, and a list of supplementary materials. It elaborately presents the core content of the application in strict accordance with the requirements of the second batch of national first-class undergraduate course application (offline course), offering a reference for the application of the third batch of national first-class undergraduate courses.