通过 Instagram 上的创意内容策略提高 Persebaya 业余内部俱乐部的知名度

Sabila Amara Rachma, Supriyono Supriyono
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引用次数: 0

摘要

公众对互联网的广泛使用,使得通过社交媒体进行交流成为提高社交媒体账户人气或名气的有效途径。客户经理在社交媒体(尤其是 Instagram)上的重要作用是为公司(其中之一是足球行业)形成社交媒体品牌的策略之一。本研究旨在确定在 Instagram 社交媒体上提高俱乐部知名度的创意内容策略。撰写本日志所使用的方法或途径是定性描述法,这种方法的主要重点是使用原样数据采集。本研究札记的结果来自于在 Instagram 社交媒体上上传属于 Persebaya 内部俱乐部的创意内容,以提高在社交媒体用户(尤其是 Instagram)中的人气。
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Strategi Konten Kreatif Pada Media Sosial Instagram Untuk Meningkatkan Popularitas Klub Internal Persebaya Amatir
The widespread use of the internet accessed by the public makes communication via social media an effective way to increase the popularity or fame of an account on social media. The important role of account managers on social media, especially Instagram, is one strategy for forming social media branding for a company, one of which is the football industry. This research aims to determine creative content strategies in increasing the popularity of a club on Instagram social media. The method or approach used in writing this journal is the qualitative descriptive method, where this method has a main focus that uses data acquisition that is as it is. The results of this research journal were obtained from uploading creative content on Instagram social media belonging to the Persebaya internal club in order to increase popularity among social media users, especially Instagram.
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