社会现实的构建

Joaquín Rafael García-Lavernia Gil
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摘要

人类的现实是通过他们的感知构成的。而这些观念受到媒体所揭示的现实的制约。理解了这些观念的形成,也就理解了我们文化的世界观。本文介绍的可能是与 "新闻制造 "概念以及向 "新闻制造-混合 "演变有关的最重要的一组研究。不仅提出了将这一概念视为一系列因素的必要性,而且强调了这一事实的重要性,因为它是人类观念的精髓。这不是一个揭示新闻理论的问题,而是一个描述新闻工作及其社会后果的系统学的问题。这一现象也影响到数字社交网络,它们从主要源头喝水,是社会现实的创造者,从长远来看,是由信息媒体以条件定型来管理的。新闻制作混合体是由一系列因素构成的:公众舆论、舆论、制作技术、常规和偏见、媒体文化、每种媒体的需求、受众、事实的选择、事件、竞争和同行、新闻公司的文化,以及最后的消息来源。这样的曝光顺序并不等于任何等级制度。总之,最终的结果是试图揭示未来将解释我们当前后现代传播产生的原因的动力,以及由此产生的社会互动的所有后果。
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La construcción de la realidad social
The reality of the human being is composed through their perceptions. And these perceptions are conditioned by the reality exposed by the media. Understanding their formation is understanding the worldview of our culture. This article presents the possibly most significant set of studies related to the concept of Newsmaking and the evolution towards the Newsmaking-Mix. Not only is the need to observe the concept as a set of factors proposed, but the importance of this fact is underlined as it is the essence of the perceptions of the human being. It is not a question of exposing a theory of journalism but of describing the systematics that condition journalistic work and its social consequences. This phenomenon also affects digital social networks, which drink from the main source, which are the creators of social reality, and which are managed with conditioned stereotypes, in the long term, by the information media. The Newsmaking-Mix is ​​presented as a set of factors: public opinion, public opinion, production techniques, routines and prejudices, media culture, the demands of each medium, the audience, the selection of facts, events, competition and colleagues, culture of journalistic company, and, finally, the sources. Such an order of exposure does not amount to any hierarchy. In short, the final result is to try to expose the dynamics that will explain in the future the reasons why our current postmodern communication emanates, with all the consequences of social interaction that arise.
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