人工智能技术与视觉传达设计在元宇宙电子商务中的融合及其潜在机遇

IF 3.7 4区 管理学 Q2 BUSINESS Electronic Commerce Research Pub Date : 2024-05-11 DOI:10.1007/s10660-024-09855-0
Fangbin Song, Tian Xia, Yi Tang
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引用次数: 0

摘要

本研究旨在探讨人工智能(AI)技术与视觉传达设计(VCD)在元海电子商务领域的融合可能产生的协同效应。本研究的主要目的是利用人工智能技术和(VCD)的力量来刺激经济扩张和提升用户体验。首先,本研究采用文献综述的方法,系统地调查了人工智能在环境设计中应用的现有研究,并分析了说明 VCD 如何满足环境设计要求的案例研究。随后,本研究以具有代表性的景观环境设计(LED)项目为重点,阐明了在 VCD 和人工智能技术支撑下的景观环境设计实践。最后,通过收集浙江省杭州市西湖湿地公园整合人工智能和 VCD 元素前后的游客数量和收入等经济数据,对经济增长的变化进行了实证分析。研究评估了 VCD 要素、人工智能设计要素和环境设计变更对西湖湿地公园经济增长的影响。对西湖湿地公园的案例分析表明,在融合人工智能和 VCD 元素后,游客数量在一年内增加了 20%,同时,通过提升游客体验,商业活动收入也增加了 30%。此外,人工智能和视觉传达在景观设计中的结合不仅促进了可持续发展和节能,还推动了该地区国内生产总值(GDP)的增长。在研究期间,人工智能和视觉传达技术在景观环境设计项目中的应用使该地区的国内生产总值增长了约 15%。根据研究结果,可以推断出人工智能技术与 VCD 的整合在元宇宙电子商务领域蕴含着巨大的潜力和机遇。这种融合有能力推动经济增长,显著提升用户体验。因此,本研究在促进虚拟CD与其他学科的融合以及评估智能视觉通信LED对经济发展的影响方面具有相当重要的意义。
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Integration of artificial intelligence technology and visual communication design in metaverse e-commerce and its potential opportunities

This study endeavors to investigate the potential synergies resulting from the integration of artificial intelligence (AI) technology and visual communication design (VCD) in the domain of metaverse e-commerce. The primary objective of this study is to harness the power of AI technology and (VCD) to stimulate economic expansion and enhance user experiences. Primarily, this study employs a literature review approach to systematically survey existing research on the application of AI in environmental design and analyzes case studies illustrating how VCD satisfies the requirements of environmental design. Subsequently, focusing on representative Landscape Environment Design (LED) projects, the study elucidates the practices of landscape environmental design under the support of VCD and AI technologies. Finally, through the collection of economic data, such as visitor numbers and revenue, before and after the integration of AI and VCD elements in the West Lake Wetland Park, located in Hangzhou, Zhejiang Province, an empirical analysis quantifies the variations in economic growth. The study assesses the impact of VCD elements, AI design elements, and environmental design changes on economic growth in the West Lake Wetland Park. The case analysis of the West Lake Wetland Park demonstrates a 20% increase in visitor numbers within a year after the integration of AI and VCD elements, and an accompanying 30% rise in commercial activity revenue by enhancing visitor experiences. Furthermore, the amalgamation of AI and visual communication in landscape design not only promotes sustainable development and energy conservation but also propels the growth of Gross Domestic Product (GDP) in the region. During the research period, the application of AI and VCD in landscape environmental design projects contributed to an approximately 15% increase in regional GDP. Based on the research findings, it can be deduced that the integration of AI technology and VCD holds substantial potential and opportunities within the realm of metaverse e-commerce. This integration has the capacity to propel economic growth and enhance user experience significantly. Consequently, this study assumes considerable importance in facilitating the amalgamation of VCD with other disciplines and assessing the influence of intelligent visual communication LED on economic development.

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来源期刊
CiteScore
7.50
自引率
12.80%
发文量
99
期刊介绍: The Internet and the World Wide Web have brought a fundamental change in the way that individuals access data, information and services. Individuals have access to vast amounts of data, to experts and services that are not limited in time or space. This has forced business to change the way in which they conduct their commercial transactions with their end customers and with other businesses, resulting in the development of a global market through the Internet. The emergence of the Internet and electronic commerce raises many new research issues. The Electronic Commerce Research journal will serve as a forum for stimulating and disseminating research into all facets of electronic commerce - from research into core enabling technologies to work on assessing and understanding the implications of these technologies on societies, economies, businesses and individuals. The journal concentrates on theoretical as well as empirical research that leads to better understanding of electronic commerce and its implications. Topics covered by the journal include, but are not restricted to the following subjects as they relate to the Internet and electronic commerce: Dissemination of services through the Internet;Intelligent agents technologies and their impact;The global impact of electronic commerce;The economics of electronic commerce;Fraud reduction on the Internet;Mobile electronic commerce;Virtual electronic commerce systems;Application of computer and communication technologies to electronic commerce;Electronic market mechanisms and their impact;Auctioning over the Internet;Business models of Internet based companies;Service creation and provisioning;The job market created by the Internet and electronic commerce;Security, privacy, authorization and authentication of users and transactions on the Internet;Electronic data interc hange over the Internet;Electronic payment systems and electronic funds transfer;The impact of electronic commerce on organizational structures and processes;Supply chain management through the Internet;Marketing on the Internet;User adaptive advertisement;Standards in electronic commerce and their analysis;Metrics, measurement and prediction of user activity;On-line stock markets and financial trading;User devices for accessing the Internet and conducting electronic transactions;Efficient search techniques and engines on the WWW;Web based languages (e.g., HTML, XML, VRML, Java);Multimedia storage and distribution;Internet;Collaborative learning, gaming and work;Presentation page design techniques and tools;Virtual reality on the net and 3D visualization;Browsers and user interfaces;Web site management techniques and tools;Managing middleware to support electronic commerce;Web based education, and training;Electronic journals and publishing on the Internet;Legal issues, taxation and property rights;Modeling and design of networks to support Internet applications;Modeling, design and sizing of web site servers;Reliability of intensive on-line applications;Pervasive devices and pervasive computing in electronic commerce;Workflow for electronic commerce applications;Coordination technologies for electronic commerce;Personalization and mass customization technologies;Marketing and customer relationship management in electronic commerce;Service creation and provisioning. Audience: Academics and professionals involved in electronic commerce research and the application and use of the Internet. Managers, consultants, decision-makers and developers who value the use of electronic com merce research results. Special Issues: Electronic Commerce Research publishes from time to time a special issue of the devoted to a single subject area. If interested in serving as a guest editor for a special issue, please contact the Editor-in-Chief J. Christopher Westland at westland@uic.edu with a proposal for the special issue. Officially cited as: Electron Commer Res
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