孕期保健中的社交媒体:探索加纳准妈妈采用社交媒体的因素和数字医疗保健信息的利用情况。

IF 1.5 Q3 HEALTH CARE SCIENCES & SERVICES Ethiopian Journal of Health Sciences Pub Date : 2024-01-01 DOI:10.4314/ejhs.v34i1.6
Philomina Pomaah Ofori
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引用次数: 0

摘要

背景:产前护理(ANC)中心是满足准妈妈产前保健需求的传统设施,并确保由专业医护人员进行适当管理;然而,准妈妈也会从其他渠道寻求保健支持。本研究旨在考察加纳首都准妈妈利用社交媒体获取医疗保健信息的情况,并探讨影响其采用的因素:本研究采用非实验性调查设计。研究采用问卷调查的方式收集准妈妈的数据。利用 580 份有效答卷,采用 SmartPLS 结构方程模型(SEM)对研究模型进行分析:研究结果表明,社交媒体绩效预期(PESM)和社交媒体便利条件(FCSM)对社交媒体医疗保健信息使用(SMHLU)有显著影响。研究结果还显示,社交媒体上的情感支持和感知到的脆弱性是影响准妈妈选择使用社交媒体获取医疗保健信息的因素。然而,研究表明,感知到的严重性和社交媒体的相对优势对 SMHIU 没有显著影响。有趣的是,研究发现 FCSM 与 PESM 显著相关,这强调了社交媒体支持可提高绩效预期:本研究表明,信息对准妈妈非常重要,这迫使她们寻求数字医疗服务。有了这些发现,医疗服务提供者可以将数字医疗服务纳入产前检查服务,为孕期妇女提供支持。
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Social Media in Pregnancy Care: Exploring Adoption Factors and Digital Healthcare Information Utilization among Expectant Mothers in Ghana.

Background: The Antenatal Care (ANC) Center is a conventional facility that caters for the prenatal healthcare needs of expectant mothers and ensures proper management by healthcare professionals; however, expectant mothers seek healthcare support from other sources. This study aimed to examine the utilization of social media for healthcare information among expectant mothers in the capital city of Ghana and explore the factors that influence its adoption.

Method: This study employed a non-experimental survey design. The study used a questionnaire to gather data from expectant mothers. Using 580 valid responses, SmartPLS structural equation modeling (SEM) was used to analyze the study model.

Results: The study findings demonstrated the significant influence of performance expectancy of social media (PESM) and facilitating conditions of social media (FCSM) on social media healthcare information usage (SMHLU). The results also revealed that emotional support on social media and perceived vulnerability were influential factors that shaped expectant mothers' choices to use social media for healthcare information. However, the study showed that perceived severity and the relative advantage of social media had no significant effects on SMHIU. Interestingly, FCSM was found to be significantly associated with PESM, emphasizing that social media support enhances performance expectancy.

Conclusion: This study showed that information is important to expectant mothers, which compels them to seek digital healthcare. With these findings, healthcare providers can incorporate digital health services into their ANC service to support women during pregnancy.

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来源期刊
Ethiopian Journal of Health Sciences
Ethiopian Journal of Health Sciences HEALTH CARE SCIENCES & SERVICES-
CiteScore
2.10
自引率
8.30%
发文量
137
审稿时长
12 weeks
期刊介绍: Ethiopian Journal of Health Sciences is a general health science journal addressing clinical medicine, public health and biomedical sciences. Rarely, it covers veterinary medicine
期刊最新文献
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