Lu Liu, Xiying Sun, Jiaming Fang, Md. Altab Hossin
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Exploring Prototypicality Adherence Effects on User Engagement in User-Generated Video Platforms
Online video platforms are actively introducing automatic tagging systems to enhance the searchability and accessibility of videos, and these systems also contribute to the prototypicality of the v...
期刊介绍：
The International Journal of Electronic Commerce is the leading refereed quarterly devoted to advancing the understanding and practice of electronic commerce. It serves the needs of researchers as well as practitioners and executives involved in electronic commerce. The Journal aims to offer an integrated view of the field by presenting approaches of multiple disciplines.
Electronic commerce is the sharing of business information, maintaining business relationships, and conducting business transactions by digital means over telecommunications networks. The Journal accepts empirical and interpretive submissions that make a significant novel contribution to this field.
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