Ke Ma, Xiaojie Duan, Xiaoye Fu, Wengang Liu, Mingfu Zheng
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Effects of human-robot interaction type on customer tolerance of humanoid robot service failure
The impact of robot service failure on customer retention is well-recognized, with a growing focus on effective robot recovery strategies. Despite this, the formation of human-robot relationships d...
期刊介绍：
The Journal of Hospitality Marketing & Management serves as a peer-reviewed platform dedicated to advancing understanding, practice, and education in hospitality marketing and management. It strives to foster the development of knowledge and theory by promoting new ideas, models, approaches, and paradigms. Embracing a multifaceted approach that spans administrative disciplines, liberal arts, and social sciences, the journal disseminates knowledge through high-quality, peer-reviewed research papers, reports, and book reviews. It stands as a unique forum for the community of students, academics, and practitioners who share a common interest and commitment to the field of hospitality marketing and management.
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