What’s so Hard about Hard Choices?

What, exactly, is so hard about hard choices? I suggest that what is distinctively hard about hard choices is that they present us with the volitional difficulty of putting ourselves behind an alternative and thereby making it true of ourselves that we have most reason to do one thing rather than another. Making it true through your commitments that, for instance, you have most reason to be a philosopher rather than a lawyer makes the choice between the careers hard. This answer is in contrast to that of Sergio Tenenbaum, who understands the hardness of a hard choice as a deliberative difficulty in specifying our alternatives and ends in ways that conform with certain proposed constraints of rationality. For Tenenbaum, the hardness of hard choices is not distinctive to such choices but is a general difficulty rational agents face when they need to further specify their alternatives and ends, even if the choice is easy.