播客科学:自然》播客中的修辞手法和互动元话语

IF 3.1 1区 文学 Q1 EDUCATION & EDUCATIONAL RESEARCH Journal of English for Academic Purposes Pub Date : 2024-07-14 DOI:10.1016/j.jeap.2024.101419
Luda Liu, Feng (Kevin) Jiang
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引用次数: 0

摘要

在媒体技术浪潮的推动下,学术界正在利用各种多媒体平台宣传研究成果,提高公众声望,《自然》播客就是这种模式转变的典范。由世界领先的科学杂志制作的这一听觉媒体让研究人员能够用自己的声音传播研究成果,普及科学知识,并增强与广大受众的互动性和即时性。为了研究该播客如何使科学民主化,如何说服其不同类型的听众相信研究的有效性和新颖性,本文分析了2018年至2023年出版的40集播客的修辞动作以及立场和参与标记。分析确定了播客为听觉传播和公众听众重组和重构科学话语的四个动作和十个步骤。进一步的分析表明,与学术出版的僵化不同,"播客科学 "产生了一种不同的科学家形象和一种动态的受众参与形式。我们认为,"自然播客 "代表了技术准确性和公众可访问性的协同融合,我们展示了播客主持人和科学家之间的动态互动,以及他们的特定角色如何塑造与受众的互动。我们还讨论了这些发现的教学意义。
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Podcasting science: Rhetorical moves and interactional metadiscourse in the Nature Podcast

Riding the waves of media technologies, academia is leveraging various multimedia platforms to publicize research and bolster public prestige, of which the Nature Podcast stands as a paragon of this paradigm shift. The auditory medium, produced by a world-leading scientific journal, allows researchers to disseminate findings in their own voices, popularize scientific knowledge, and enhance interactivity and immediacy with broad audiences. To investigate how this podcast democratizes science and persuades its heterogeneous listenership of research validity and novelty, this article analyses the rhetorical moves and stance and engagement markers of 40 episodes published from 2018 to 2023. The analysis identifies four moves and ten steps that are obligatory for podcasters to restructure and recontextualize scientific discourse for auditory delivery and public listenership. Further analysis reveals that, unlike the rigidity of academic publishing, “podcasting science” engenders a different scientist persona and a dynamic form of audience engagement. Arguing that the Nature Podcast represents a synergistic blend of technical accuracy and public accessibility, we demonstrate the dynamic interaction between podcast hosts and scientists and how their specific roles shape the interactions with audiences. Pedagogical implications of these findings are also discussed.

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来源期刊
CiteScore
6.60
自引率
13.30%
发文量
81
审稿时长
57 days
期刊介绍: The Journal of English for Academic Purposes provides a forum for the dissemination of information and views which enables practitioners of and researchers in EAP to keep current with developments in their field and to contribute to its continued updating. JEAP publishes articles, book reviews, conference reports, and academic exchanges in the linguistic, sociolinguistic and psycholinguistic description of English as it occurs in the contexts of academic study and scholarly exchange itself.
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