“They Want a Porn Star that Has Never Watched Porn”: Double Binds and Standards in Young Women’s Talk about Heterosex

Amid changes in the North American socio-cultural/political and dating landscape, there exist questions about whether the sexual double standard and the inequality (e.g., of pleasure) in sex still exist for young women today. In this study, we explored the discourses that shape young women’s navigation of and talk about heterosexuality, or heterosex. Young, heterosexual women of diverse demographic and relationship backgrounds aged 18–24 (N = 28) attended one of five online focus groups. Informed by feminist post-structuralism and discursive psychology, we analyzed women’s talk about doing heterosex. Many participants mobilized a discourse of expectations of compulsory heterosex practices in casual and committed contexts. Within that discourse, young women were positioned as both constrained and regulated in their sexual lives and as needing to comply with unwanted sex. Risks of non-compliance included the risk of being perceived as being defective and/or “bad.” Participants’ talk also linked coercion, assault, and other male-perpetrated violence against women with how heterosex is done in today’s context. Our findings suggest that despite #MeToo and other exposés of rape culture, young women remain constrained by heterosexual norms. However, their language, ability, and willingness to challenge the current situation concerning heterosex is more sophisticated than previously observed. These advancements are promising, as they suggest the importance of continued research and activism in this area and carry several practical implications, including for sex education programming and counselling and support services in sessions with young women.