{"title":"性别在塑造目的地服务质量中的作用及其后果","authors":"Cevat Tosun, Bekir Bora Dedeoglu, Ahmet Usakli","doi":"10.1002/jtr.2701","DOIUrl":null,"url":null,"abstract":"<p>This study investigates the moderating role of gender on the relationships between destination service quality, affective image, and revisit intention. A convenience sample of 1768 visitors to Macau was surveyed and 1424 useable questionnaires were analyzed. The destination service quality was measured using seven dimensions: (1) accommodation, (2) local transport, (3) cleanliness, (4) hospitality, (5) activities, (6) language communication, and (7) airport services. The data was analyzed using covariance-based structural equation modeling. The results indicate that “<i>accommodation</i>, <i>local transport</i>, <i>hospitality,</i> and <i>airport services</i>” have positive effects on affective image, and affective image, in turn, positively influences revisit intention. The study also reveals three significant findings regarding the moderating role of gender. While the positive impact of <i>hospitality</i> on affective image were found to be stronger for female visitors, the positive impacts of <i>local transport</i> and <i>airport services</i> on affective image were found to be stronger for male visitors.</p>","PeriodicalId":4,"journal":{"name":"ACS Applied Energy Materials","volume":null,"pages":null},"PeriodicalIF":5.4000,"publicationDate":"2024-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/jtr.2701","citationCount":"0","resultStr":"{\"title\":\"The role of gender in shaping the destination service quality and its consequences\",\"authors\":\"Cevat Tosun, Bekir Bora Dedeoglu, Ahmet Usakli\",\"doi\":\"10.1002/jtr.2701\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<p>This study investigates the moderating role of gender on the relationships between destination service quality, affective image, and revisit intention. A convenience sample of 1768 visitors to Macau was surveyed and 1424 useable questionnaires were analyzed. The destination service quality was measured using seven dimensions: (1) accommodation, (2) local transport, (3) cleanliness, (4) hospitality, (5) activities, (6) language communication, and (7) airport services. The data was analyzed using covariance-based structural equation modeling. The results indicate that “<i>accommodation</i>, <i>local transport</i>, <i>hospitality,</i> and <i>airport services</i>” have positive effects on affective image, and affective image, in turn, positively influences revisit intention. The study also reveals three significant findings regarding the moderating role of gender. While the positive impact of <i>hospitality</i> on affective image were found to be stronger for female visitors, the positive impacts of <i>local transport</i> and <i>airport services</i> on affective image were found to be stronger for male visitors.</p>\",\"PeriodicalId\":4,\"journal\":{\"name\":\"ACS Applied Energy Materials\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":5.4000,\"publicationDate\":\"2024-08-03\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://onlinelibrary.wiley.com/doi/epdf/10.1002/jtr.2701\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"ACS Applied Energy Materials\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://onlinelibrary.wiley.com/doi/10.1002/jtr.2701\",\"RegionNum\":3,\"RegionCategory\":\"材料科学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"CHEMISTRY, PHYSICAL\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"ACS Applied Energy Materials","FirstCategoryId":"91","ListUrlMain":"https://onlinelibrary.wiley.com/doi/10.1002/jtr.2701","RegionNum":3,"RegionCategory":"材料科学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"CHEMISTRY, PHYSICAL","Score":null,"Total":0}
The role of gender in shaping the destination service quality and its consequences
This study investigates the moderating role of gender on the relationships between destination service quality, affective image, and revisit intention. A convenience sample of 1768 visitors to Macau was surveyed and 1424 useable questionnaires were analyzed. The destination service quality was measured using seven dimensions: (1) accommodation, (2) local transport, (3) cleanliness, (4) hospitality, (5) activities, (6) language communication, and (7) airport services. The data was analyzed using covariance-based structural equation modeling. The results indicate that “accommodation, local transport, hospitality, and airport services” have positive effects on affective image, and affective image, in turn, positively influences revisit intention. The study also reveals three significant findings regarding the moderating role of gender. While the positive impact of hospitality on affective image were found to be stronger for female visitors, the positive impacts of local transport and airport services on affective image were found to be stronger for male visitors.
期刊介绍：
ACS Applied Energy Materials is an interdisciplinary journal publishing original research covering all aspects of materials, engineering, chemistry, physics and biology relevant to energy conversion and storage. The journal is devoted to reports of new and original experimental and theoretical research of an applied nature that integrate knowledge in the areas of materials, engineering, physics, bioscience, and chemistry into important energy applications.
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