少比多好:倾斜角度小的拟人化应用程序图标比倾斜角度大的图标更生动。

IF 1.4 4区 心理学 Q4 PSYCHOLOGY, EXPERIMENTAL Perceptual and Motor Skills Pub Date : 2024-10-01 Epub Date: 2024-08-23 DOI:10.1177/00315125241276240
Yuanjun Zhang, Fei Wang, Hongyan Liu, Zhiguo Hu
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引用次数: 0

摘要

在本研究中,我们通过三个实验探索了拟人化应用图标的倾斜设计对用户感知图标生动性的影响。在实验 1 中,向左倾斜 45° 会增加用户感知到的图标生动度。在实验 2 中,间隔 30° 的连续图标倾斜角度操作显示,小倾斜角度(如向左或向右倾斜 30°)增强了参与者对动态和生动性的感知,参与者在这种动态感知增强的驱动下,对轻微倾斜的拟人化应用图标感知到了更大的生动性。在实验 3 中,我们排除了图标完整性对这些参与者评价的影响,并肯定了轻微倾斜设计是提高感知生动性以吸引用户的有效视觉策略。
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Less is Better than More: Anthropomorphic App Icons With Small versus Large Tilt Angles Were Perceived as More Vivid.

In this study, we explored the impact of tilted designs of anthropomorphic app icons on users' perceptions of icon vividness across three experiments. In Experiment 1, tilting with an angle of 45° to the left increased perceived icon vividness. In Experiment 2, sequential icon tilt angles at 30° intervals manipulation showed that small tilt angles (e.g., 30° to the left or right) enhanced participant perceptions of dynamism and vividness, and participants perceived greater vividness in anthropomorphic app icons with slight tilting, driven by this increased dynamism. In Experiment 3, we excluded the effect of the completeness of icons on these participants' evaluations and affirmed that slightly tilting designs was an effective visual strategy for improving perceived vividness to attract users.

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来源期刊
Perceptual and Motor Skills
Perceptual and Motor Skills PSYCHOLOGY, EXPERIMENTAL-
CiteScore
2.90
自引率
6.20%
发文量
110
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