数字平台所有者和第三方开发者的最佳知识共享战略

IF 3.7 4区 管理学 Q2 BUSINESS Electronic Commerce Research Pub Date : 2024-08-27 DOI:10.1007/s10660-024-09895-6
Jiyou Shao, Lei Hua, Zhong Yang, Kun Ding
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引用次数: 0

摘要

数字平台生态系统中的知识共享对于整个系统保持创新和繁荣非常重要。然而,关于平台生态系统中平台所有者和第三方开发者的知识共享行为和最优策略的研究却十分缺乏。本研究采用差分博弈模型,探讨了纳什非合作博弈、斯塔克尔伯格博弈和合作博弈三种情况下,各平台所有者和第三方开发者的最佳知识共享努力和收益水平,以及整个生态系统的最佳收益。结果表明,知识衰减、知识共享的成本和收益以及参与者的知识共享能力对参与者的知识共享行为有重要影响。平台所有者可以通过补贴的形式提高第三方开发者的知识共享力度,同时提高双方和整个系统的最优收益。在合作博弈情景下,参与者的回报严格优于非合作博弈情景。最后,基于上述结论,本文提出了平台生态系统中所有参与者的最优知识共享策略。
本文章由计算机程序翻译,如有差异,请以英文原文为准。

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The optimal knowledge-sharing strategy for digital platform owners and third-party developers

Knowledge sharing in the digital platform ecosystem is important for the entire system to remain innovative and thrive. However, the research on the knowledge-sharing behaviour and optimal strategy of the platform owner and third-party developer in the platform ecosystem is lacking. This study employs a differential game model to explore the optimal knowledge-sharing effort and revenue levels for each platform owner and third-party developer and the optimal revenue for the whole ecosystem in three scenarios: a Nash noncooperative game, a Stackelberg game, and a cooperative game. The results show that the knowledge decay, the cost and revenue of knowledge sharing, and the knowledge sharing ability of participants have important impacts on the knowledge sharing behaviour of participants. Platform owners can improve the knowledge-sharing efforts of the third-party developers in the form of subsidy, while improving the optimal returns for both parties and the whole system. In the cooperative game scenario, the payoff of the participants is strictly better than that in the non-cooperative game scenarios. Finally, based on these conclusions, this paper presents the optimal knowledge sharing strategy for all participants in the platform ecosystem.

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来源期刊
CiteScore
7.50
自引率
12.80%
发文量
99
期刊介绍: The Internet and the World Wide Web have brought a fundamental change in the way that individuals access data, information and services. Individuals have access to vast amounts of data, to experts and services that are not limited in time or space. This has forced business to change the way in which they conduct their commercial transactions with their end customers and with other businesses, resulting in the development of a global market through the Internet. The emergence of the Internet and electronic commerce raises many new research issues. The Electronic Commerce Research journal will serve as a forum for stimulating and disseminating research into all facets of electronic commerce - from research into core enabling technologies to work on assessing and understanding the implications of these technologies on societies, economies, businesses and individuals. The journal concentrates on theoretical as well as empirical research that leads to better understanding of electronic commerce and its implications. Topics covered by the journal include, but are not restricted to the following subjects as they relate to the Internet and electronic commerce: Dissemination of services through the Internet;Intelligent agents technologies and their impact;The global impact of electronic commerce;The economics of electronic commerce;Fraud reduction on the Internet;Mobile electronic commerce;Virtual electronic commerce systems;Application of computer and communication technologies to electronic commerce;Electronic market mechanisms and their impact;Auctioning over the Internet;Business models of Internet based companies;Service creation and provisioning;The job market created by the Internet and electronic commerce;Security, privacy, authorization and authentication of users and transactions on the Internet;Electronic data interc hange over the Internet;Electronic payment systems and electronic funds transfer;The impact of electronic commerce on organizational structures and processes;Supply chain management through the Internet;Marketing on the Internet;User adaptive advertisement;Standards in electronic commerce and their analysis;Metrics, measurement and prediction of user activity;On-line stock markets and financial trading;User devices for accessing the Internet and conducting electronic transactions;Efficient search techniques and engines on the WWW;Web based languages (e.g., HTML, XML, VRML, Java);Multimedia storage and distribution;Internet;Collaborative learning, gaming and work;Presentation page design techniques and tools;Virtual reality on the net and 3D visualization;Browsers and user interfaces;Web site management techniques and tools;Managing middleware to support electronic commerce;Web based education, and training;Electronic journals and publishing on the Internet;Legal issues, taxation and property rights;Modeling and design of networks to support Internet applications;Modeling, design and sizing of web site servers;Reliability of intensive on-line applications;Pervasive devices and pervasive computing in electronic commerce;Workflow for electronic commerce applications;Coordination technologies for electronic commerce;Personalization and mass customization technologies;Marketing and customer relationship management in electronic commerce;Service creation and provisioning. Audience: Academics and professionals involved in electronic commerce research and the application and use of the Internet. Managers, consultants, decision-makers and developers who value the use of electronic com merce research results. Special Issues: Electronic Commerce Research publishes from time to time a special issue of the devoted to a single subject area. If interested in serving as a guest editor for a special issue, please contact the Editor-in-Chief J. Christopher Westland at westland@uic.edu with a proposal for the special issue. Officially cited as: Electron Commer Res
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