TikTok 上的饮食文化:描述性内容分析。

IF 3 3区 医学 Q2 NUTRITION & DIETETICS Public Health Nutrition Pub Date : 2024-09-23 DOI:10.1017/S1368980024001381
Emily Munro, Gabriella Wells, Rigel Paciente, Nicole Wickens, Daniel Ta, Joelie Mandzufas, Karen Lombardi, Alix Woolard
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引用次数: 0

摘要

目的考虑到饮食文化对年轻人饮食失调的影响,调查 TikTok 上是如何描述节食的,以及对公共卫生的潜在影响:对五个最流行的饮食相关标签中的 250 个视频进行横向描述性内容分析。设计:对五个最受欢迎的饮食相关标签中的 250 个视频进行横向描述性内容分析,编制代码手册分析视频内容并收集每个视频的参与度(点赞、评论和分享):地点:TikTok 网站:本研究没有参与者:结果:一半以上的视频描述了 "身体检查",这是一种对身体形象有潜在危害的做法。在表现身体形象的视频中,近一半对身体形象进行了负面描述。然而,大多数视频都宣传了 "健康饮食 "的理念,只有 6-4% 的视频展示了不健康的饮食行为。超过一半的视频提供了饮食建议,在这些视频中,大多数内容创作者都声称自己是专家(64%)。自称专家与参与度并无显著关联;但使用幽默却与参与度有显著关联。此外,男性比女性更有可能透露他们的饮食目标:总的来说,TikTok 似乎常用来分享营养小贴士以及有关节食和饮食的个人经验,并经常使用幽默作为一种有效的技巧。该平台的普及和信息的快速传播将成为卫生专业人员,尤其是从事饮食失调工作的卫生专业人员的有用工具。
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Diet culture on TikTok: a descriptive content analysis.

Objective: To investigate how dieting is portrayed on TikTok and the potential implications for public health considering the effect of diet culture on eating disorders amongst young people.

Design: A cross-sectional descriptive content analysis of 250 videos from the five most popular diet-related hashtags. A codebook was developed to analyse the content of the videos and collect the engagement for each video (likes, comments and shares).

Setting: TikTok website.

Participants: There were no participants in this study.

Results: More than half of the videos portrayed 'body checking', a potentially harmful practice for body image. Of the videos that represented body image, almost half represented body image negatively. However, most videos promoted the idea of 'healthy eating', and only 6·4 % displayed disordered eating behaviours. Over half of the videos provided dietary advice, and of those videos, most content creators claimed to be experts (64 %). Claiming expertise was not significantly associated with engagement; however, the use of humour was significantly associated with engagement. Additionally, males were more likely than females to disclose their goals of the diet.

Conclusions: Overall, it appears that TikTok is commonly used to share nutrition tips and personal experiences around dieting and eating in general, often employing humour as an effective technique. The popularity of the platform and rapid dissemination of information would be a useful tool for health professionals, especially those working with eating disorders, to utilise.

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来源期刊
Public Health Nutrition
Public Health Nutrition 医学-公共卫生、环境卫生与职业卫生
CiteScore
6.10
自引率
6.20%
发文量
521
审稿时长
3 months
期刊介绍: Public Health Nutrition provides an international peer-reviewed forum for the publication and dissemination of research and scholarship aimed at understanding the causes of, and approaches and solutions to nutrition-related public health achievements, situations and problems around the world. The journal publishes original and commissioned articles, commentaries and discussion papers for debate. The journal is of interest to epidemiologists and health promotion specialists interested in the role of nutrition in disease prevention; academics and those involved in fieldwork and the application of research to identify practical solutions to important public health problems.
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