{"title":"从局外人到局内人:西方中小企业在金字塔底层市场的包容性创新之旅","authors":"","doi":"10.1016/j.jbusres.2024.115042","DOIUrl":null,"url":null,"abstract":"<div><div>This study provides an in-depth look at how small- and medium-sized enterprises (SMEs) in the healthcare sector can enter a Base-of-the-Pyramid (BoP) market and foster inclusive innovation (ININ), an innovation meant to offer growth in BoP communities. The study stems from the intersection of internationalization and BoP literature by exploring how companies can internationalise and gain insidership in a BoP market through ININ. This qualitative case study uses primary and secondary data from a Finnish SME and non-governmental organization (NGO) to understand how this partnership led to inclusive expansion into Kenya. This study resulted in a conceptual framework for SME internationalisation through ININ. The findings identify challenges, including a lack of trust and market knowledge, the need for operational and financial adaptation, and antecedents, such as market exploration, partnership, and community inclusion. The study highlights the importance of collaboration with NGOs and suggests five propositions for further research.</div></div>","PeriodicalId":15123,"journal":{"name":"Journal of Business Research","volume":null,"pages":null},"PeriodicalIF":10.5000,"publicationDate":"2024-11-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"From outsider to insider: A Western SME’s journey to inclusive innovation in a base-of-the-pyramid market\",\"authors\":\"\",\"doi\":\"10.1016/j.jbusres.2024.115042\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<div><div>This study provides an in-depth look at how small- and medium-sized enterprises (SMEs) in the healthcare sector can enter a Base-of-the-Pyramid (BoP) market and foster inclusive innovation (ININ), an innovation meant to offer growth in BoP communities. The study stems from the intersection of internationalization and BoP literature by exploring how companies can internationalise and gain insidership in a BoP market through ININ. This qualitative case study uses primary and secondary data from a Finnish SME and non-governmental organization (NGO) to understand how this partnership led to inclusive expansion into Kenya. This study resulted in a conceptual framework for SME internationalisation through ININ. The findings identify challenges, including a lack of trust and market knowledge, the need for operational and financial adaptation, and antecedents, such as market exploration, partnership, and community inclusion. The study highlights the importance of collaboration with NGOs and suggests five propositions for further research.</div></div>\",\"PeriodicalId\":15123,\"journal\":{\"name\":\"Journal of Business Research\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":10.5000,\"publicationDate\":\"2024-11-04\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Business Research\",\"FirstCategoryId\":\"91\",\"ListUrlMain\":\"https://www.sciencedirect.com/science/article/pii/S0148296324005460\",\"RegionNum\":1,\"RegionCategory\":\"管理学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"BUSINESS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Business Research","FirstCategoryId":"91","ListUrlMain":"https://www.sciencedirect.com/science/article/pii/S0148296324005460","RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
From outsider to insider: A Western SME’s journey to inclusive innovation in a base-of-the-pyramid market
This study provides an in-depth look at how small- and medium-sized enterprises (SMEs) in the healthcare sector can enter a Base-of-the-Pyramid (BoP) market and foster inclusive innovation (ININ), an innovation meant to offer growth in BoP communities. The study stems from the intersection of internationalization and BoP literature by exploring how companies can internationalise and gain insidership in a BoP market through ININ. This qualitative case study uses primary and secondary data from a Finnish SME and non-governmental organization (NGO) to understand how this partnership led to inclusive expansion into Kenya. This study resulted in a conceptual framework for SME internationalisation through ININ. The findings identify challenges, including a lack of trust and market knowledge, the need for operational and financial adaptation, and antecedents, such as market exploration, partnership, and community inclusion. The study highlights the importance of collaboration with NGOs and suggests five propositions for further research.
期刊介绍:
The Journal of Business Research aims to publish research that is rigorous, relevant, and potentially impactful. It examines a wide variety of business decision contexts, processes, and activities, developing insights that are meaningful for theory, practice, and/or society at large. The research is intended to generate meaningful debates in academia and practice, that are thought provoking and have the potential to make a difference to conceptual thinking and/or practice. The Journal is published for a broad range of stakeholders, including scholars, researchers, executives, and policy makers. It aids the application of its research to practical situations and theoretical findings to the reality of the business world as well as to society. The Journal is abstracted and indexed in several databases, including Social Sciences Citation Index, ANBAR, Current Contents, Management Contents, Management Literature in Brief, PsycINFO, Information Service, RePEc, Academic Journal Guide, ABI/Inform, INSPEC, etc.