{"title":"医院选择中的质量、牺牲和价值:农村和郊区消费者视角的比较研究。","authors":"S K Gooding","doi":"","DOIUrl":null,"url":null,"abstract":"<p><p>This research examines consumers' value perceptions and their role in hospital choice behavior in rural and suburban markets. While health care markets are \"local,\" this study confirms the broad efficacy of a value-based approach to understanding consumer choice of providers.</p>","PeriodicalId":79671,"journal":{"name":"Journal of hospital marketing","volume":"13 2","pages":"23-42"},"PeriodicalIF":0.0000,"publicationDate":"1999-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Quality, sacrifice, and value in hospital choice: a comparative study of rural and suburban consumer perspectives.\",\"authors\":\"S K Gooding\",\"doi\":\"\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"<p><p>This research examines consumers' value perceptions and their role in hospital choice behavior in rural and suburban markets. While health care markets are \\\"local,\\\" this study confirms the broad efficacy of a value-based approach to understanding consumer choice of providers.</p>\",\"PeriodicalId\":79671,\"journal\":{\"name\":\"Journal of hospital marketing\",\"volume\":\"13 2\",\"pages\":\"23-42\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1999-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of hospital marketing\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of hospital marketing","FirstCategoryId":"1085","ListUrlMain":"","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Quality, sacrifice, and value in hospital choice: a comparative study of rural and suburban consumer perspectives.
This research examines consumers' value perceptions and their role in hospital choice behavior in rural and suburban markets. While health care markets are "local," this study confirms the broad efficacy of a value-based approach to understanding consumer choice of providers.
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